Recent Episodes

SEASON 1
58 - Rich Gersten, True Beauty Ventures

58 - Rich Gersten, True Beauty Ventures

45:25 | 09.06.2022

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57 - Jake Danehy, Fair Harbor

57 - Jake Danehy, Fair Harbor

35:33 | 08.24.2022

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56 - Jeff Lee, DIBS Beauty

56 - Jeff Lee, DIBS Beauty

50:20 | 08.09.2022

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55 - Dan Reich, TULA Skincare & Troops

55 - Dan Reich, TULA Skincare & Troops

47:48 | 07.26.2022

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54 - Doug Jensen, Estée Lauder Companies

54 - Doug Jensen, Estée Lauder Companies

51:15 | 07.12.2022

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53 - Susan Yara, NATURIUM

53 - Susan Yara, NATURIUM

56:47 | 06.29.2022

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About The Show

Earned: Strategies and Success Stories From the Best in Beauty + Fashion

Welcome to Earned, an influencer marketing podcast by CreatorIQ. In this series, Conor Begley, Chief Strategy Officer at CreatorIQ, sits down with esteemed industry leaders, exploring the minds—and marketing strategies—behind the most successful beauty and fashion brands in earned media.


In each episode, we dive into our guest’s background, as they walk us through the unique—and often unexpected—journey that led them to landing their dream role. We discuss their tried-and-true marketing philosophies and unpack the evolution of brand-consumer relationships in the social media era—and of course, we talk about influencers, sharing insights into the most authentic and effective ways for brands to cultivate impactful influencer communities. Each guest also lends advice to young professionals starting out in the industry, and reveals a few of the key marketing strategies behind their brand’s coveted success, online and off—so be sure to tune in, and take notes!

Conor Begley

Chief Strategy Officer at CreatorIQ & Co-founder of Tribe Dynamics